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Life below water
Did you know that pollution causes excessive growth of harmful algae in fresh water? When the algae die and sink to the bottom, the decomposition process uses the oxygen from the water. In the worst case, it creates oxygen depletion, leaving fish, benthic animals and plants dead.
That is why we have entered into a collaboration with the organization BLOOM, which collects algae to ensure cleaner water worldwide.
In our new Nora Leather styles, we have now incorporated these algae into our EVA soles.
In this way, we reduce our need for crude oil and support the UN's global goal for sustainable development number 14: Life below water.